On August 3, Dongfeng Nissan’s “Ariya Eternal YA Realm” full-stack aesthetic tasting tour was held in Beijing. Taking beauty as the guide and Ariya as the key, Masato Fukuda, Director of Product Planning Headquarters of Dongfeng Nissan Passenger Car Company, Chen Haocun, Assistant General Manager and Director of New Energy Marketing Department of Dongfeng Nissan Automobile Sales Co., Ltd., garden art scholars and Tingshan Landscape Architecture Founder Tingyama shared with friends from the media Ariya’s oriental aesthetic concept that combines eight major design elements: breakthrough, flow, wabi-sabi, blank space, subtlety, boundlessness, cutting-edge, and hospitality.
Dongfeng Nissan Auto Sales Co., Ltd. Assistant General Manager and Director of New Energy Marketing Department Chen Haocun told friends the original intention of organizing this event: "'Ariya Eternal YA Land is a place to meet and communicate with friends, and it is also an elegant place that friends will never forget. "The intersection of light and shadow, every plant, every scene, every sand and stone all highlights the flow of people's mood in the scene. perfect In the atmosphere of oriental connotations, and influenced by Ariya's eternal beauty, friends from the media have a more distinct perception of oriental aesthetics. Every collision and exchange of ideas bursts out with the same frequency resonance and direction guidance for pure electric aesthetics.
Matoro Fukuda, director of the product planning headquarters of Dongfeng Nissan Passenger Car Company, believes that the changes in the car body are just like the changing seasons but people never tire of them, and they adapt to the changing aesthetics of people. Just as Tingshan, a garden art scholar and founder of Tingshan Garden, realized when he first met Ariya: Each of us has a vastly different perception of beauty, and the unique aesthetic elements of the East provide inexhaustible inspiration, and a design with a persistent pursuit of beauty. Teachers can integrate the spirit of beauty with modern technology. The appearance design incorporating oriental aesthetic concepts not only injects the soul of Ariya's eternal beauty, but also brings users unparalleled aesthetic perception.
Ariya has achieved a seamless transition from concept car to production car with its unconventional design. The front face of Moyingjingshi adopts a "shield" design full of technological sense, which integrates complex and exquisite "group" patterns and luminous logos. The front radar and camera are embedded in it, which not only ensures the overall beauty, but also provides the front Technical systems provide protection. The streamer flying feather LED headlight set has the world's thinnest lens and the world's longest signal light design that lights up step by step. It complements the iconic V-motion design and adds dazzling wings to the front face.
Following the "trend" of the Liuguang Feiyu LED headlight set, the flowing body lines are immediately visible. The curved, soft-light body lines draw inspiration from the flow of nature to create a new form that is both purposeful and balanced. The smooth and dynamic waistline runs through the body, forming an arc with the front and rear light groups and the fastback tail design, showing the contrasting beauty of force and softness. There are no exaggerated lines or extra decorations, and the pure surface with full tension leaves enough design space to achieve the practical effect of low wind resistance.
Use bold and diverse expressions to achieve fluidityand asymmetry show unique natural beauty, Ariya brings cutting-edge, concise, and refreshing aesthetic visual enjoyment to users, allowing users to feel the unique confidence of the vehicle itself from the first glance, and also achieve mutual understanding. Xuan's determination.
Simple and elegant interior, harmonious layout in every detail
“Ariya’s interior space design is not just about the present, but also forward-looking thinking about the future mobility space in the era of super-intelligent driving, allowing the driver and all the occupants in the car to spend a pleasant travel time together. , and enjoy the ever-changing scenery along the way." This idea of Masato Fukuda coincides with Tingshan again. Tingshan believes that Ariya's design is well versed in Eastern aesthetic ideas such as wabi-sabi and blank space. It removes redundant decorations and makes the space inside the car open and flexible. The small space shows the breadth of the world, like a "room for traveling far away." .
Ariya starts from the user's psychological needs and embodies the understanding of the relationship between self, self and others, individual and society, and man and nature. It uses door interiors that incorporate "component" elements and running lights along the lower edge of the center console to create a Enjoy your time privately with the interior running light system. Surrounded by walking lanterns, a Zen-like wabi-sabi space is created to return to inner peace and joy.
In the interior details of the car, Ariya uses white space and exquisite design techniques to lay out the design, elements or functions, and reshapes the structural relationship of space and time in a simple way. The front ergonomic seats adopt a zero-gravity design concept. In addition to relieving the fatigue of long-term driving, its slim design can also release more space so that the rear row will not feel obstructed. The through-type front row design leaves ample and comfortable space for users to stretch their legs. The Liuyun electronically controlled central armrest box can flexibly slide forward and backward to achieve the most suitable front and rear space according to user needs. The two work together to leave just enough room in the center of the front row for users to use freely. When the door opening space on the driver's side is limited, users can easily and elegantly move to the passenger door to enter and exit. Nissan's first hidden electric central storage box, located directly above the center armrest box, not only has a storage function, but also has a built-in sliding combination small table, which can be used to place light meals or tablets, achieving the dual function of storage and storage.
Every seemingly simple design detail reveals Ariya's methodical layout and deep thinking on "the way of hospitality in the car", which not only embodies its harmony and aesthetics of simplicity, but also gives users easy access. Its calmness and convenience, like magic, come into play when users need it.
Humanized technology, an exclusive sense of integration between man and car
Humanized technology is not cold and static, but can adapt to the user's driving habits and show timely changes. The closer the user gets, the more surprises they will encounter. Just like the feeling Fukuda hopes Ariya will bring: we integrate the most cutting-edge, simplest and clearest things into daily life, while wholeheartedlyEvery detail is taken to make people feel welcome.
The design of the dual 12.3-inch integrated screens is just like the beautiful streamlines of flowing clouds in the sky and flowing water in the river, perfectly interpreting the "boundless" realm. It is equipped with Nissan's new generation of Internet of Vehicles system, which is easy to interact with and responds quickly, and all vehicle information is easily available. The wood grain lightly hidden touch panel at the bottom of the screen is cutting-edge and embeds Nissan's latest capacitive touch technology into the finely carved wood grain panel. Various functions can be awakened at the touch of the fingertips, giving a subtle and warm touch. Feedback is transmitted to the heart through the fingertips, creating a feeling of tranquility and peace.
The hospitality and welcome system performs an exclusive hospitality ceremony in the changing light and shadow. When the user approaches at a close distance, the breathing atmosphere light in the Ariya car is activated, and the brightness can be automatically adjusted according to day and night. The silent response reveals delicate care. After the vehicle is unlocked, the turn signals light up in sequence, and Face ID will restore the user's driving habits through facial recognition after the vehicle is started, creating a sense of "hospitality" by anticipating the user's needs. When the user turns off the car and opens the door, the steering wheel and seats automatically move at the same time to create the maximum space for getting out of the car, while maintaining this state to prepare for the next arrival of the user.
Maito Fukuda has always adhered to the idea that technology should serve the convenience of human travel in the design of Ariya. Therefore, in terms of driving control, Ariya also fully reflects the comfort brought by humanized technology. Whether it is the advanced L2+ intelligent assisted driving system ProPILOT Super Intelligent Driving Pro or the e-4ORCE Snow Fox electric four-wheel drive that truly realizes integrated control, it can bring users a sense of peace of mind and make a wonderful experience accompany every drive. The new car will be launched soon, let’s look forward to it together.