Bitauto Original Jietu Motors held the China's first Travel + Conference and Jietu Motors Brand Night with the theme of "Our New Journey" officially opened on January 10. At this event, Jietu not only set the brand goal of reaching one million sales in 2026, but also unveiled a concept car that focuses on hardcore and trendy entertainment - Jietu T-X. The concept car unveiled today is still in the clay model stage, and the interior has not been announced, so let's take a brief look at its appearance first.

The Jietu T-X concept car is built on the Kunlun architecture, and the new car is targeted at hardcore off-road SUVs Style, the square front shape is strong and powerful, and highlights the off-road elements. The convex front bumper and wide black wheel eyebrows fully demonstrate the wildness of the hardcore off-road vehicle.

" on the grille of the new car JETOUR" brand logo adopts LED lighting design, which has a strong visual impact when lit. The headlights use LED light sources, and the internal light group adopts a flat design. It is inspired by traditional Chinese lanterns and has a certain retro effect. There is a set of LED searchlights on the roof, which further highlights the car's hardcore off-road style.

The side of the body adopts a relatively horizontal and vertical design. The design style looks simple and capable. The body adopts a hidden door handle design. From the position of the door handle, it can be inferred that the concept car adopts a split door layout.

< p>The black A/B/C/D pillars create the visual effect of a suspended roof. The body is covered with black pitted plastic decoration. For off-road vehicles, this not only shows off-road attributes, but also protects the paint and reduces maintenance costs.

The roof is equipped with a large-sized luggage box. The luggage box is wide and has lemon yellow paint-sprayed handles on all four corners. Although this luggage box may not necessarily have any practical function. purpose, but from the perspective of a concept car, this design detail is highly distinguishable.

The T-X concept car uses 22-inch black multi-spoke wheels. The tires are completely off-road oriented, using BLACK BEAR all-terrain off-road tires., tire size is 285/45 R22. The deep grooves of this tire can maximize vehicle traction in mud and snow. It is a good choice for off-road use and I hope it will be retained on production vehicles.

The entire rear of the car looks like tofu cut with a knife, shaped into a neat square shape. The LED taillights adopt a rectangular shape and are arranged vertically on both sides of the car body. Although the design is not as technological as the headlights, it matches the square shape of the rear of the car just right.

There are two hinge-like devices on the rear windshield. It is speculated that the car will be designed with a rear windshield that can be opened independently. This design is used in Toyota Prado, It also exists on hard-core off-road vehicles such as the Jeep Wrangler and Ford Bronco. The advantage is that it is convenient to take items from the trunk in the wild or in places with limited space.

The rear tailgate does not have an external spare tire that is common on hard-core off-road vehicles, but is replaced by a "small schoolbag". If this design is used on mass-produced cars If so, it would probably be used to place tools such as air pumps and tire sealant.

Editor’s comment: With the upgrading of the consumer market, cars are no longer a simple means of transportation. Among young consumer groups, cars have become a symbol of their own personality. Big toys. Although there are many SUV models on the market for everyone to choose from, there are indeed not many that are truly unique. It can be said that the Jietu T-X concept car was born for those car owners who pursue individuality while also taking into account practicality. Moreover, Jietu Motors has accumulated experience in many SUVs such as the X70 and X90, as well as the brand endorsement of Chery, so the quality of the vehicles is still guaranteed. So is this car worth buying after it is mass-produced in the future? I think after reading the article, you must already have the answer in your mind. If it is launched in the future, as long as it can provide a down-to-earth selling price, I believe that Jietu T-X will still have a very good market performance. After all, it is hard-core nowadays. SUVs are quite popular.